Rudratej Singh - Batch of 1974
The Auto Czar !
Rudratej Singh , (Batch of 1990) is President & CEO, BMW India & Former Global President of Royal Enfield.
Popularly called “Rudy”, he is a celebrated Business Leader, with two and a half decades of demonstrated execution across diverse Consumer Categories – Personal Care, Food, Beverages, Motorcycles and Cars spanning developed and emerging markets globally.
Since Aug 2019, Rudy is the CEO and President of the BMW Group in India. He has been entrusted with the group’s responsibility to drive business performance and brand transformation for the entire group, a portfolio which includes BMW, Motorrad and Mini. Rudy also chairs the India Board for the BMW group governing the National Sales Company, Financial Services Company and Manufacturing location.
Some Highlights of his career include:
During his helm as Global President; Royal Enfield became the world’s fastest growing and most profitable auto company in the world (2015-18) and market cap increased from $2B to $14B.He drove global brand aspiration by building the world’s largest riding community.Average user’s age came down from 40 to 28 in 4 years and created a global case study for the Auto Sector. Between 2015-2018,he and his team transformed the iconic Enfield brand and business from a “1 country – 1 product” success, into a truly global “pure motorcycling lifestyle”ecosystem. Royal Enfield today is one of the fastest growing, most profitable auto companies in the world.
Rudy grew Unilever South Asia, across new categories of Food, Home and Personal Care by 65% for 3 years in a row & Built a Global Billion Dollar brand in Oral care.
Rudy has represented India as an Amateur Golfer (2004-2011) and won tournament’s globally. He is a Board Member of the Women’s Golf Association of India (WGAI), and helps run a charity for underprivileged (girl) children.
A family of wildlife and nature enthusiasts, he is an avid believer in fractional living and the shared economy.He helps start-ups and investors (pro bono) to build new models of sustainable businesses, while regularly talking at leadership forums around the world.